The marketing schedule for the sale of your property will be highly customized to maximize the exposure of your home to buyers and their agents. Your home will be aggressively marketed utilizing the following proven effective strategies:
•Input into the Multiple Listing Service (MLS) and consumer websites, including OCPreviews.com, Realtor.com, CaliforniaMoves.com, ColdwellBanker.com, and ColdwellBankerPreviews.com
•An online marketing plan including search engine optimization and lead router, one of the most powerful tools available today to ensure that every buyer inquiry receives a fast, professional response
•Enhanced internet exposure with multiple photos and featured listings, which are viewed 20 times more often and receive more buyer inquiries than other listings
•Previews Studio experts to create innovative brochures, advertisements, and other marketing materials Previews/Coldwell Banker agent office tours Previews Blasts, Just Listed announcements, and direct mail pieces
•A customized, comprehensive advertising schedule for the property
•Coordinated showings for qualified buyers
Produced monthly and distributed to luxury hotels, private golf clubs, and homeowners of multi-million dollar properties, Riviera Magazine reachs and audience of over 200,000 with a median net worth of $1.72 Million. We advertise in Riviera Magazine on a monthly basis.
This Orange County magazine has a total readership of 106,000. It is delivered to over 40,000 of the most affluent consumers in the most desirable neighborhoods in Orange County. In addition, 6,000 copies are distributed monthly to the visitors of coastal hotels and resorts, including the Ritz Carlton, Balboa Bay Club, Surf and Sand Resort, and The Montage Resort and Spa
Delivered with the LA Times to the door steps of 71,000 potential buyers each week, the Daily Pilot real estate section is Coastal Orange County's top venue for real estate advertising. Coldwell Banker and its Previews International Division are the largest advertisers within this local real estate resource, running almost 50% of the publication's pages each week. We run full page advertisements in the Daily Pilot every week.
Orange County Business Journal